
Structure of your Vietnam market entry
(9 June 2026) This article uses a real case from the agricultural-input sector to show a common foreign-investor problem in Vietnam: the market is often not the issue, but the way the company enters it can be.
The case highlights what happens when partner verification is weak, roles are unclear, the structure is inefficient, and the contract is drafted only for the optimistic scenario.
The result can be costly: delayed market access, no real registration progress, loss of control, internal frustration, and eventually the wrong conclusion about the market itself.
The article also sets out five practical checkpoints investors should pressure-test before entering Vietnam.

Xu hướng đầu tư ra nước ngoài của doanh nghiệp sản xuất tại Đức
(24 May 2026) Bài viết này nhằm cung cấp thông tin chung cho các đối tác và doanh nghiệp tại Việt Nam quan tâm đến tình hình thị trường và xu hướng đầu tư ra nước ngoài của nhóm doanh nghiệp sản xuất công nghiệp tại Đức.
Chi tiết nguồn: Xem Báo cáo Foreign Investments of Manufacturing Companies 2026 từ khảo sát đầu năm 2026 của DIHK (Deutsche Industrie- und Handelskammer), công bố tháng 4 năm 2026.

Payment-risk in export contracts
(17 May 2026) The recent warning from the Vietnam Pepper and Spice Association (VPSA) on pepper exports to Pakistan is not, in my view, mainly a “Pakistan story.”
Today, let’s look at one of the most important issues in export and cross-border trade: payment security. That distinction matters for Vietnamese exporters. I share my perspective in this article.

High-Quality FDI in Vietnam: Talent Upscaling Is the Real Bottleneck, Not Capital
(17 May 2026) Most discussions about high-quality FDI still focus on capital, tax incentives, land availability, and supply chains. But ask FDI companies operating in Hanoi, Bac Ninh, Ho Chi Minh City, Binh Duong, Gia Lai or other industrial hubs in Vietnam, and the answer is often more practical.
The real constraint is the shortage of mid-to-senior local talent. I share my perspective in this article.

Do Vietnamese Companies Really Need a GmbH?
(8 May 2026) Many Vietnamese companies ask: “How do we enter the German market?”
But the better question is: “What is stopping us from selling more to German buyers today?”
Sometimes the answer is not a GmbH, an office, or a big setup — but buyer readiness, clearer positioning, and the right route to market. I share my perspective in this article.